Transformations and Convergence in Enterprise Markets for Networks and IT Report

18 pages, PDF format.

The BRC report Transformations and Convergence in Enterprise Markets for Networks and IT provides an essential foundation for anticipating market developments, developing robust strategies and assessing M&A opportunities.

Substantial changes in different sectors of network and IT markets are often interacting with each other to transform market landscapes and create new levels of complexity.

This report will give you a profound understanding of these changes and their underlying drivers.

By taking a broad view across multiple infrastructure and application sectors, while considering the underlying drivers in detail, the report will help you see through the many innovations emerging across the wider market, spot otherwise unexpected threats and make long term decisions with confidence.

It also helps:

  • Service providers identify new opportunities to increase revenues and profits by broadening services, extending into new sectors and reducing costs through product rationalisations and improved customer retention.
  • M&A professionals analyse new synergies between companies operating in different telecom, media and technology sectors.
  • IT and network buyers purchase next generation services.

Much of the report deals with how forces of maturation and convergence across different sectors create new and valuable synergies from a customer perspective. It draws on BRC's long experience of resarching enterprise purchasing decisions, further validated by detailed discussions with industry experts working successfully at VP level in service provider organisations.

While the report largely focuses on enterprise markets for network and IT services, the principles also apply to other media and technology markets.

Table of Contents

Drivers behind New Solution Concepts
How Different Sectors are Maturing at Different Rates
Valuable Synergies between Services from Different Sectors
New Solution Concepts Using Components from Multiple Sectors
How a Well-Differentiated Supplier Can Draw Revenue from Outside its Sector
Where Partnerships Make More Sense than Acquisitions
Anticipating Opportunities and Market Developments
Transformation and Convergence Creates New Business Imperatives
Assessing Service Provider Strategies
Particular Implications for Network Service Providers
Convergence Drives Users to Develop New Procurement Skills

Illustrative examples:
   Microsoft's Acquisition of Yammer
   Partnership between Axel Springer and Samsung
   A Microcosm in Mobile Markets: Bundle of Smartphone, Cloud Apps, Network and Cloud
   IBM's Development of API Management
   The Rescue of Blackberry
   Barriers to Cross-Sector Convergence, Especially in Larger Enterprises
   Network Function Virtualization
   Cloud Exchanges and Marketplaces


List of Tables and Charts

Major Network and IT-Based Sectors
How Major Sectors are Evolving and Maturing
Sources of Disruption, Opportunities and Threats
Matrix of Sectors whose Offerings Customers Often Use Together
New Solution Concepts Drawing on Multiple Sectors and Involving Hosting or Networks
Factors to Consider when Assessing Supplier Strategies

Companies Featured

Axel Springer
Global Cloud Xchange

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